Hello, and welcome! I'm Ada Peña, I am an architect and computational designer with a background in advanced BIM and parametric workflows.

I collaborate with brands and design studios to develop high-end retail and spatial systems that combine technical rigor, computational intelligence and a strong sense of design.

Design is not just my profession; it is an ongoing exploration. Through parametric thinking, material research and computational workflows, I develop furniture and spatial systems that transform complex ideas into clear, elegant solutions. This approach has fostered long-standing client relationships and collaborative recognition across disciplines.

Throughout my career, I have collaborated with leading luxury brands including Dr. Barbara Sturm, Charlotte Tilbury, Penhaligon’s, L’Artisan, Paco Rabanne, Carolina Herrera and Jean Paul Gaultier. Working remotely from The Netherlands, I specialize in the development of highly detailed technical documentation, computationally driven design systems, and immersive 3D models and animations that translate complex concepts into buildable, refined solutions.

With a strong focus on precision and coordination, I work closely with clients, designers and contractors to ensure each element aligns seamlessly with design intent and technical requirements. My workflow integrates advanced tools such as AutoCAD, Revit, Rhino + Grasshopper, Blender, IFC/OpenBIM environments, and AI-assisted design and visualization tools, alongside Adobe Creative Suite, enabling efficient, innovative and high-quality project delivery.

For me, design is a long-term practice driven by curiosity, rigor and purpose. I find fulfillment in translating complex ideas and ambitions into clear, buildable and meaningful spatial solutions. Each project is approached as an opportunity to create value through thoughtful design, precision and collaboration.

Thank you for taking the time to explore my work. I welcome collaborations with brands, studios and teams interested in developing refined architectural and spatial systems grounded in elegance, innovation and technical excellence. If you have a project in mind or would like to collaborate, I would be glad to connect.